Quick read / the essentials on Petits Fruits

The berry market (raspberry, blueberry, redcurrant, blackcurrant, blackberry, etc.) is experiencing exceptional growth in France, both in production and consumption. This high added-value segment offers significant prospects for market gardeners, arboriculturists and nurserymen wishing to diversify or intensify their activity. In response to this dynamic, Bairiverse , a specialist wholesale supplier of berry plants , offers the widest professional range of berry plants , suitable for all technical routes: organic, sustainable or conventional.

Our offer includes the major species on the market – raspberries, blueberries, mulberries, blackcurrants, gooseberries, and cranberries – in a wide variety of formats: mini-plugs, pots, pots up to 4 liters, bare roots or plants ready to repot. Thanks to our partnerships with specialized nurseries, you can buy small fruit plants with the guarantee of certified, healthy, vigorous plant material, and in line with the expectations of the professional market.

At Bairiverse , we support producers throughout the process: varietal selection, establishment, agronomic advice and post-planting monitoring. Whether you are aiming for cultivation in the ground, under cover or above ground, you can buy berry plants with complete confidence, with a fast logistics service (within 15 days) and secure packaging, in France and Europe.

Choosing Bairiverse means choosing a specialist wholesale supplier of berry plants recognized for its field expertise, its commercial responsiveness and the performance of its production network. With our tailor-made solutions, buying berry plants becomes a strategic lever for successfully developing your berry business and meeting a rapidly growing demand. Choose a specialist wholesale supplier of berry plants capable of anticipating market developments.

Our range of berries

We offer a wide range of small fruit plants , specifically selected for market gardening professionals, specialist arborists and nurserymen . All our plants are available in organic, untreated and conventional versions , in order to meet the different production specifications, in organic, sustainable or intensive agriculture.

Our range covers all major species: raspberries, blueberries, gooseberries, blackcurrants, mulberries, currants , and other innovative small fruits. These plants are available in the following formats:

• Wide range of small fruit plants in alveoli
• Wide range of small fruit plants in mini-plugs in trays of 77 units
• 7 cm, 8 cm or 9 cm horticultural pots , ready to plant
• 1L, 1.5L, 1.6L, 2L and 4L pots , suitable for direct sale or soilless cultivation
• Bare root plants , for large-scale winter plantings
• Ready-to-pot plants , designed for nursery resellers or indoor growers

All our small fruit plants are produced by specialized nurseries , according to rigorous criteria of varietal selection, health quality and performance in cultivation. Orders are delivered directly to your home, on your farm or in store , throughout France and Europe, with smooth and careful logistics , within 15 days depending on availability.

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Small Fruit Cultivation in France: Market Status and Outlook

The market for small fruits (raspberries, blueberries, blackberries, redcurrants, etc.) is experiencing remarkable growth , driven by sharply rising consumption and a structural deficit in national production . This situation creates a favorable environment for the establishment of new producers and the expansion of existing farms.

Evolution of production and consumption

• +13% growth in French production of small red fruits in 2023
• +65% since 2016 across the entire segment
• +14.5% increase in purchases in 2021
• Blueberry consumption increased sixfold between 2015 and 2021
• +10% increase for raspberries since 2016

Cultivated areas in France (2023 estimate)

• Raspberry: 700 ha
• Blueberry: 480 ha
• Gooseberry: 350 ha
• Blackberry: 50 ha

Despite the positive dynamic, these areas remain insufficient to meet demand , particularly for fresh, high-quality French produce.

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Trade deficit and development opportunities

Growing dependence on imports

• Raspberry and blueberry: only 15% of national consumption is covered by French production
• Average annual imports :
  • Blueberry: 10,000 tonnes
  • Raspberry: +104% in ten years
  • Blackberry: +156% in ten years

Consumption still under-exploited

• 150 g/year/inhabitant of blueberries in France , compared to 700 g in Germany
• 26% of households buy raspberries at least once a year, 15% for blueberries

These figures highlight a significant margin for growth , both in production and consumption.

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Recent initiatives and industry dynamics

The last three years have seen the emergence of new cultural practices and structuring projects throughout the territory:

• Deployment of soilless cultivation , particularly for blueberries (Aquitaine, Normandy, Brittany)
• Growing raspberries under cover on large areas
• Development of plantations on potted substrate , facilitating mechanization and logistics

These models make it possible to optimize yields , spread out harvest periods and better control climatic hazards.

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Technical and economic challenges to be met

Economic constraints

• Labor: 80% of production cost
• Increased competition from imported products
• Profitability dependent on logistical and commercial structuring

Agronomic constraints

• Little specific varietal research in France
• Disease, pest and weed management without herbicides
• Water stress and spring frost increasingly frequent

These elements require a rigorous selection of varieties , suitable cultivation systems (under cover, above ground, mulching, precision irrigation) and structured technical support .

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Our commitments for professionals

Faced with this context of strong demand and national underproduction , our offer of small fruit plants stands out for its completeness, technicality and adaptability :

• The widest range of small fruits in France
• Professional quality plants , available all year round
• Producer price , with decreasing pricing according to volume
• Delivery directly to the plot, to the store or to your home
• Personalized quotes within 48 hours , with free advice
• Dedicated technical support , including cultivation routes and varietal advice
• Responsive after-sales service , in conjunction with partner nursery growers
• Fast online ordering , with integrated logistics tracking
• Smooth, hassle-free agricultural supply

We support market gardeners, nurserymen and specialist producers in their projects to establish profitable, sustainable small fruit crops adapted to new market expectations .

To summarize: Small Fruits

Small fruits today represent a strategic opportunity for professional producers, in a context of strong domestic demand and structural undersupply. Whether it's raspberries, blueberries, blackberries, or redcurrants, imports are exploding while French areas remain limited. This imbalance offers unique potential to those who wish to invest in local, traceable production that can be valued through short supply chains, supermarkets, or artisanal processing.

Bairiverse , a specialist wholesale supplier of small fruit plants, offers you a complete range of small fruit plants that meet the highest professional standards: various formats (mini-plugs, pots, pots, bare roots), rigorous selection, availability in organic, untreated or conventional. Each order is accompanied by technical support, personalized advice and smooth logistics, with deliveries within 15 days depending on availability.

As a specialist wholesale supplier of berry plants , our mission is to help you succeed in your projects, from variety selection to planting, and to offer you tailor-made support throughout the season. With our producer prices and volume discounts, buying berry plants from Bairiverse means accessing a reliable, transparent and competitive service.

Are you looking to grow your own fruit in the ground, under a tunnel, or in pots? Are you aiming for direct sales, organic farming, or the agri-food sector? Whatever your strategy, buying berry plants through our platform guarantees you high-performance plants, available year-round, and tailored to your production goals. Join the professionals who trust a specialist wholesale supplier of berry plants to develop a sustainable, profitable crop that meets market expectations.